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The Benefits of Email Marketing
Email marketing is one of the most powerful tools in a business owner’s arsenal. Not only is it cost-effective, but it also provides a direct line of communication with your audience. This article will delve into the top benefits of email marketing, revealing why it’s...
How to Set Up Conversion Tracking in Google Ads (Step-by-Step)
Running ads without tracking conversions is like throwing darts with your eyes closed. You might hit something occasionally, but you won’t know why or how to do it again. This is where Google Ads conversion tracking plays a role in. It shows you exactly what happens...
How can OCR Tools Boost your Workflow?
Are you tired of extracting data from papers, PDF files, and images by manually typing it? Isn't it a very tough and time-consuming job? Yes, it is. Then how can we automate this task and save time and energy? The answer is by using OCR technology. The OCR tools are...
The Best PPC Bidding Strategies for Maximizing Your Budget
Running PPC ads without a solid bidding strategy is like pouring water into a bucket with holes. You might be spending money, but not seeing the results you expected. That’s where having the right approach makes all the difference. Your bidding strategy isn't just...
Technical SEO Checklist. Optimize Your Site for Better Crawling and Indexing
If you want your site to rank higher and bring in consistent, organic traffic, technical SEO isn’t optional. It’s the foundation on which everything else stands. You could have great content, stunning design, and a solid offer… but none matters if search engines can’t...
The Art of Subtle Motion in Responsive Emails, Animations Done Right for Emails
In the competitive world of email marketing, capturing and maintaining your audience's attention is more challenging than ever. How can you make your emails stand out with inboxes flooded with messages? One effective strategy is the use of subtle animations. These...
The Impact of AI on SEO. What Marketers Need to Know
AI didn’t knock gently on the door of SEO. It kicked it wide open. What used to be a game of keywords and backlinks has quickly turned into a battle for relevance, intent, and deeper understanding. Traditional organic search results aren’t what they used to be. Today,...
How to Perform Keyword Research Like a Pro
If your goal is to show up on Google, connect with the right people, and turn clicks into real customers, then keyword research isn’t optional. It’s the first step. And if you skip it or do it halfway, everything that follows, your website, blog posts, ads, even your...
The Importance of Email Marketing
Welcome to Brimar Online Marketing! Based in sunny San Francisco, California, we're passionate about helping businesses thrive in the digital age. Today, we're diving into a crucial aspect of digital marketing: email marketing. Digital marketing has become more than...
The Psychology Behind High-Converting Sales Funnels
Most sales funnels don’t fail because of bad design or lack of traffic. They fail because they forget they’re selling to humans. Not clicks. Not numbers. Real people. And real people? Emotions, biases, instincts, and habits drive them. If your funnel ignores that,...
Convert JPG to Word Format with Ease. Say Goodbye to Re-Typing
Images are almost everywhere. It is only fair that sometimes they might contain important information that has to be extracted from them and stored somewhere it can be accessible and usable later. In such a case, storing the information in a Word document is best....
How to Create a Lead Magnet That Converts. A Sales Funnel Essential
There’s a simple reason most people land on your website and leave without doing a thing: you didn’t give them a reason to stay. That’s where a lead magnet comes in. It’s not just a buzzword; it’s one of the smartest moves you can make to turn a casual visitor into a...