What’s the Best Form Design for Higher Lead Submissions?

What’s the Best Form Design for Higher Lead Submissions?

Reading Time: 9 minutes Most business owners know how important their website is. You invest in design, ads, and social media to attract visitors, yet many still struggle to turn those visitors into leads. The success of your digital marketing often comes down to one...
How Should You Use WebP and AVIF Images Without Hurting SEO?

How Should You Use WebP and AVIF Images Without Hurting SEO?

Reading Time: 9 minutes When you’re running a website, images are everywhere: hero banners, product photos, blog post visuals, gallery slideshows. They’re essential to telling your story and engaging your visitors. But here’s the catch: poorly optimized images can...
Which Website Trust Signals Increase Conversions?

Which Website Trust Signals Increase Conversions?

Reading Time: 9 minutes When someone lands on your site, they’re sizing you up, usually in seconds. They’re asking: “Can I trust this business with my time, my money, my personal information?” Your job is to answer that question before they leave. The more trust you...
How Do Microinteractions Improve User Engagement on a Website?

How Do Microinteractions Improve User Engagement on a Website?

Reading Time: 8 minutes Ever notice how a tiny animation or a simple hover effect just feels right when you’re browsing a website? That’s microinteractions doing their magic. Coined by Dan Saffer, the term “microinteractions” refers to those small design details that...
What Are the 8 Most Common Accessibility Mistakes in Web Design?

What Are the 8 Most Common Accessibility Mistakes in Web Design?

Reading Time: 7 minutes Accessibility isn’t optional anymore. When a website isn’t accessible, it leaves people out, opens the door to legal risks, and damages trust. Equal access online is now a legal requirement in many parts of the world, and it’s also simply the...